NorCordia Launches Consignment Program Combining Expert Training with a Powerful Marketing & Sales Setup

Horse owners looking to promote and sell their horses on the international sport horse market can now benefit from NorCordia’s newly launched Consignment Program - a professional concept that combines world-class training, expert care, and a powerful marketing and sales platform designed to deliver results with full transparency and trust.

Through the program, owners place their horses directly into NorCordia’s training and sales stables in Denmark and the USA, ensuring their horses receive the best possible training, presentation, and exposure to reach serious buyers around the world.

“We saw a clear gap in the market for a truly structured, transparent, and marketing-driven sales concept,” says Ann-Sofie Hviid, Global Marketing Manager at NorCordia. “Our setup is unique in the sport horse industry because of its professionalism, scale, and reach. We ensure every horse is presented at its absolute best - with high-quality videos, photography, and a clear marketing strategy. With our strong global network and professional approach, owners can have complete confidence in a results-oriented process that delivers real sales success.”

With established operations in Denmark and the United States, NorCordia’s sales reach extends across Europe, North America, and beyond. In addition to its own investment and training horses, NorCordia also facilitates the sale of quality consignment and commission horses worldwide each year - demonstrating the strength and depth of its international network.

Owners gain the assurance that their horses are developed, managed, and presented under the highest professional standards. NorCordia’s team includes well-respected professionals - Catherine Haddad (USA), Cecilia Bergåkra (Sweden), and Betina Jæger Jensen (Denmark) - ensuring each horse receives expert attention and training suited to its potential. “Owners can rely on their horses not only improving in training but also thriving in overall condition,” says Catherine Haddad, CEO and Co-Founder of NorCordia USA. “We prioritize the welfare, health, and happiness of every horse. From classical training principles to top-quality feed, expert farrier work, and daily management, we provide the best possible foundation for each horse to build strength, confidence, and readiness for its next partnership.”

NorCordia’s facilities in Europe, and the U.S. include modern arenas with high-performance footing, quality stabling, and access to expert veterinary and farrier care, creating the ideal environment for horses to train, develop, and perform at their best.

Transparency is a core value of the Consignment Program, ensuring that all collaborations are based on openness, trust, and professionalism from start to finish.

The NorCordia Consignment Program welcomes high-quality, sound, and well-tempered horses with approved X-rays. To participate, horses must be stabled and in training at one of NorCordia’s international locations.

By combining elite training, dedicated care, and a global marketing and sales structure supported by one of the strongest networks in the industry, NorCordia offers horse owners an unparalleled opportunity to market their horses professionally and confidently to buyers worldwide.

Learn more about the consignment program here: www.norcordia.com/consignment