British Equestrian Federation Announces New Board Members

Fri, 01/21/2011 - 10:31
British Dressage News

The British Equestrian Federation (BEF) has announced three new board members to sit on its Board of Directors. The positions for Marketing and Communications, Participation and the London 2012 Equestrian Legacy were appointed during the last quarter.

The new appointments aim to help lead the BEF to the 2012 Olympics and beyond.

BEF Chief Executive Andrew Finding comments: "It is excellent to have the new directors in place in the lead up to the 2012 Olympics as the Federation focuses on further growth in participation and in achieving more medal success. With our member bodies, we are aiming to capture the public's imagination and support whilst ensuring our world class athletes can concentrate on achieving medal success."

The three appointments are as follows:

Nicki Kavanagh: Marketing and Communications

Nicki's business expertise lies in change management, marketing communication and leadership development.

As Managing Director of The Juniper Company, a specialist change, people development and communications consultancy, her style is very much hands on. This has enabled her to help organisations develop the commercial, strategic, communication and leadership skills needed to succeed in highly competitive environments. Nicki has worked in change management and marketing communications at senior level for 20 years and holds a BA in Business Administration, Advertising Design and Marketing.

Nicki comments: "This is a fantastic opportunity. I look forward to drawing on my industry background and skills and combining them with my passion for all things equestrian."

Beth Maloney: Participation

Beth has worked at board level in the further education and commercial sector and has a background in the equine industry. She is Assistant Principal at Oaklands College in Hertfordshire and runs Horses for Courses - a private equine distance learning organisation.

Beth has also successfully developed a curriculum that aims to increase the number of equine students and develops work placements with employers to maximise funding potential.

Beth Comments: "I believe raising participation is key to ensuring British equestrianism has a bright future. With London 2012 fast approaching, it is more crucial than ever to raise the profile of equestrianism and for the industry to gain benefit from the interest these games will generate and the legacy they leave behind".

Tracy Wood: London 2012 Equestrian Legacy

Tracy's expertise is in the professional services industry helping a wide range of companies and individuals reach their goals. She is currently a Partner at Ernst and Young and sits on the board of its UK and Ireland tax practice with the responsibility for the creation and implementation of its people strategy.

Tracy's distinguished career has earned her the title of one of Management Today's 'Top 35 Women under 35 - 2007' and was appointed Ernst and Young youngest ever partner. A member of British Eventing, British Dressage and British Showjumping as an owner and a rider, she has a very strong equestrian background.

Tracy comments: "I am passionate about being instrumental to setting the strategic direction of a business and helping it get there, and I am fascinated about how much horses can teach us. The opportunity to combine this knowledge with my enthusiasm for horses to make London 2012 and its equestrian legacy a success would be too good to miss."

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