The Show Chic Equestrian Platform is getting bigger everyday. Show Chic isn’t growing quietly, it’s building with intention.
Show Chic Welcomes New Experts
Show Chic has added Boy de Winter to its subscription platform, giving riders access to one of the sport’s most experienced freestyle specialists.
For over a decade, through Music & Motions, de Winter has built programs seen at the Olympic Games, FEI World Cup Finals, and European Championships.
Boy's approach is simple: start with the horse. Rhythm. Stride. Transitions. What is actually there, not what the rider wishes was there. From that the program is built with intention and scoring in mind. It’s a level most riders never reach and it shows.
"Too many freestyles fall apart the same way," Boy de Winter explained. "They have good horses and they are capable riders, but there is no structure. Their music is layered on top instead of built in."
Through Show Chic, subscribers can learn how to fix that. They can learn how to build a freestyle properly, how to refine what isn’t working, and how to understand what actually scores.
Not louder, not flashier, just better. "Because when it’s done right, freestyle isn’t just a performance, it’s a competitive edge," Boy added.
And now it’s part of Show Chic.
Athena Haseotes Joins the Show Chic Team
The Show Chic Equestrian Platform also welcomes Athena Haseotes to its team.
Athena understands instinctively what Show Chic is building and is now part of the team to raise the standard even further.
"The equestrian world has always needed a true gathering place, somewhere that does not belong exclusively to one discipline or one level of the sport, but to everyone who loves horses," said Athena. "That is exactly the space Show Chic occupies."
The Platform has been built by AAHM technologies.
Join the Platform and Be Part of the Community
Show Chic is reaching to all corners of the world.
"It’s not about clinics, or one trainer for a group of people," said a Show Chic team member. "It’s face to face knowledge in real time. Show Chic is the first and only one to reach this concept."
Join the Show Chic community at www.showchicequestrian.com
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