Oldenburger Pferde Vermarktungs GmbH is setting the course for the future. After more than four successful years as managing director and auction director, Roland Metz will leave the company on October 31, 2026, and assume the role of managing director of the Bavarian Horse Breeders’ Association effective November 1, 2026.
Succeeding Metz
His succession has already been arranged: Carsten Rotermund will take over as managing director of Oldenburger Pferde Vermarktungs GmbH. At the same time, he will remain a special representative on the board of the Association of Oldenburg Horse Breeders (Verband der Züchter des Oldenburger Pferdes e.V.), thereby assuming a dual role within the Oldenburg organization. With his many years of experience in horse breeding, his comprehensive knowledge of the association’s structures, and his additional responsibility for marketing, Rotermund will in the future combine key areas of responsibility for both the association and the marketing company.
Carsten Rotermund is looking forward to his new role with great enthusiasm:
“I am very much looking forward to this new responsibility and to working with our dedicated team to further develop the successful marketing of Oldenburg horses. Our breeders and our customers can continue to rely on the highest level of professionalism, passion, and reliability. Together, we will continue on the successful path of Oldenburg Horse Marketing GmbH.”
Successful Growth Amid Challenging Conditions
The past few years have been marked by extraordinary challenges for Oldenburger Pferde Vermarktungs GmbH. The temporary lack of its own auction hall, a difficult economic environment, and a changing horse market demanded creative solutions and entrepreneurial courage. Together with the entire team, the company succeeded in maintaining auction operations without interruption while simultaneously establishing new marketing channels.
Significant strides were also made in marketing. With the auctions in Ankum and the highly acclaimed open-air auctions, Oldenburger Pferde Vermarktungs GmbH broke new ground. In addition, innovative formats such as foal auctions held as part of renowned equestrian events—including Horses & Dreams—allowed the company to reach new buyer groups and showcase the Oldenburg brand on additional platforms.
Roland Metz looks back on his time in Oldenburg with gratitude:
“The past few years have been intense, challenging, and at the same time very fulfilling. Together with an exceptionally dedicated team, our breeders, and our customers, we were able to further develop Oldenburg’s marketing efforts and set important new directions. I would like to express my heartfelt thanks to everyone involved for the trust they have placed in me.”
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